AI Sales AgentsEcommerce Free template
AI Inbound Sales Agent for Ecommerce
by SUPERFLY
An AI agent that catches your high-ticket, wholesale, and B2B inquiries the moment they reach in, on a live video meeting. It confirms what prompted the inquiry, qualifies in a handful of fast questions, presents the line that fits, reveals pricing and terms tied to the order, then closes or books a walkthrough. Built for considered purchases, not for $30 impulse SKUs running through self-serve checkout.
- 14-step call flow
- 4 objection handlers
- Full call script
- System prompt included
- 6 pre-call questions
Call flow · visual builder
Call Start
First message
[friendly] hey {{name}}, thanks for reaching out. before we get going, can you hear me alright?
Warm-up
- 1. Say: “[friendly] thanks for reaching out, {{name}}. can you hear me alright before we get going?”
- 2. Say: “whereabouts are you running things from?”
- 3. Say: “react warmly but keep it short, this is a fast inbound call and they reached in on purpose.”
Confirm what prompted it
- 1. Say: “[curious] so i want to make sure i help you with the right thing. what brought you in today, is this a wholesale or bulk question, a question about one of our higher-end products, or are you weighing a bigger order and wanted to talk it through?”
- 2. Say: “name back which of the three it is so they know you heard them, in one short line.”
Set the agenda
- 1. Say: “[friendly] cool, here's how i'd love to run this so i don't waste your time. i'll ask a few quick things so i get what you're actually after, then point you straight at what fits and what it'd cost, and if it makes sense we'll either get the order going or set up a proper look at the product. sound good?”
Qualify: what and why
- 1. Say: “[curious] so what are you looking to buy, and what's it for?”
- 2. Say: “if the answer is vague, dig one layer, ask what they mean or what they'll use it for, then move on. don't stall here.”
Ask Questions
- · Roughly what kind of volume or order size are we talking?
- · Is this a one-time order or something you'd be reordering, like wholesale or a subscription?
- · What's your timeline, when are you hoping to have this in hand or live?
- · Who else is part of saying yes on your side, or is it just you?
- · Have you looked at anything else for this, or compared us to another option?
Make the stakes real
- 1. Say: “reflect their use case and order size back to them in their own words, briefly.”
- 2. Say: “[thinking] so if this order doesn't go right, or it drags, what does that actually cost you? could be a launch slipping, a season missed, or margin you eat on a rush reorder. what's the real cost for you?”
Present the fit
- 1. Say: “map the specific line, bundle, or wholesale tier that fits what they told you, in plain language, and tie it back to their use and their volume. don't pitch the whole catalog.”
- 2. Say: “[curious] so does that line up with what you had in mind?”
Reveal price and terms, then go quiet
- 1. Say: “tie the pricing back to the order size and the stakes they named, in a sentence, before any number.”
- 2. Say: “so for what you're describing, the pricing comes out to [your price]. and on the wholesale side we can do [your terms, MOQ, or net terms]. the numbers here are placeholders you set to your real pricing and terms.”
- 3. Say: “go quiet now and let the number sit. do not talk first and do not discount on reflex. wait for them to respond.”
Close the order
If
Clear buying signal, ready to order now
- 1. Say: “[confident] love it. want me to get this order going for you now while it's in front of us?”
- 2. 💬 “Here's your order link to get started: {{order_url}}” Say: “dropping your order link in the chat now. once that's in you'll get a confirmation within a few minutes and we'll get it moving.”
Book a product walkthrough
If
Wants eyes on the product before committing
- 1. Say: “[warm] totally fair, for an order this size you'll want eyes on the actual product first. let's get a proper walkthrough on the calendar so you can see it before you commit. what works in the next day or two?”
- 2. 💬 “Here's your walkthrough invite and a quick recap of what we covered: {{recap_url}}” Say: “confirm the day and time back to them, then tell them you'll send the invite plus a short recap of what you covered.”
Triggers · interrupt the call anytime
Just browsing / comparing
When
user says they were just browsing, looking around, or comparing options and aren't ready to commit
Handle: just browsing
- 1. Say: “[friendly] no pressure at all, makes total sense to look around before a bigger buy. so i don't waste your time, what's the one thing you're trying to figure out before you'd feel good about it?”
- 2. Say: “answer that one thing directly, then offer a small tailored next step that fits where they actually are, like a quick spec sheet or a held walkthrough slot, instead of pushing the order. ask if that'd help.”
We usually just buy online
When
user says they normally just buy online or self-serve and questions why this needs a call
Handle: usually self-serve
- 1. Say: “[reassuring] yeah, for most of what we sell self-serve checkout is honestly the right call, faster for everyone. where a conversation actually pays off is the bigger wholesale or high-ticket stuff, where the terms, the volume pricing, or getting it customized right is worth ten minutes. what made you reach in this time instead of just ordering?”
Too expensive / margins thin
When
user says the price is too high, out of budget, or that their margins are too thin to make it work
Handle: too expensive
- 1. Say: “acknowledge the margin concern directly, without flinching or discounting on reflex.”
- 2. Say: “[thinking] so the way i'd look at it, it's not the single unit cost, it's the margin you keep across the reorders and what the line does for your basket. set against that, where does the price actually land for you?”
Wholesale terms / net-30
When
user asks about wholesale terms, minimum order quantities, net-30, or other B2B payment terms
Handle: wholesale terms
- 1. Say: “if the wholesale terms, MOQ, or net terms are in the knowledge base, confirm them plainly. if they aren't, capture exactly what they're asking for and say you'll route it to the right person and come back with a definite answer, don't guess.”
- 2. Say: “[curious] do the terms need to be locked before you'd move forward, or is the product itself the bigger question right now?”
Key highlights
- Catches the inquiry while it's hotWhen a wholesale request or a high-ticket product question reaches in, the agent takes the live meeting right then, instead of letting it sit in an inbox until the buyer cools off or orders elsewhere.
- Qualifies fast, not for an hourSix to eight quick questions get the order shape, the volume, the timeline, and who decides, so the agent points at what fits without dragging a buyer who already raised a hand through a long discovery call.
- Reveals pricing and wholesale termsOnce the fit is clear, it states your pricing and your wholesale or net terms plainly, set against the order size, then goes quiet and lets the buyer respond.
- Closes the order or books the walkthroughSends the order link on a buying signal, or books a product walkthrough at a specific time when the buyer needs eyes on the product first, and sends a recap.
- Honest about where it fitsBuilt for high-AOV, wholesale, B2B, and subscription orders. A $30 impulse buy that the storefront already handles gets pointed back to self-serve, not run through a full call.
About this template
This template catches your high-value ecommerce inquiries the moment they reach in. When a buyer comes in with a wholesale request, a question about a higher-end product, or a bigger order they're weighing, the agent takes the live meeting, confirms what prompted it, and gets to the fit fast instead of letting the inquiry go cold in a shared inbox.
Most of ecommerce belongs in self-serve checkout, and this agent agrees. It's built for the considered purchases, the wholesale and B2B orders, and the subscription motions where the buyer actually wants a conversation about volume, terms, or fit. For a $30 impulse SKU it points the buyer back to the storefront. That honesty is the point, because running a full call on a low-ticket order just wastes everyone's time.
It also reveals the number. After a quick qualify and a tailored fit, the agent states your pricing and your wholesale or net terms against the size of the order, then goes quiet. When the buyer pushes on margin, or says they usually just buy online, or asks about net-30, it handles the real concern and re-asks, instead of folding or guessing at terms it can't back up.
Who it's for
- DTC brands with a high-ticket line where buyers stall in the cart and need a real nudge to commit
- Ecommerce brands opening a wholesale or B2B channel that needs a conversation, not a chat widget
- Subscription and replenishment brands closing larger first orders and reorder commitments
- Brands selling considered purchases where a buyer compares options before a bigger spend
- Lean teams that can't staff a rep on every wholesale or high-AOV inquiry the moment it lands
Features & capabilities
Live video inbound meetings Catches the inquiry as a scheduled video meeting, the way an inbound rep would over Zoom or Meet, never a phone call and never a cold call.
Confirms what prompted the inquiry Opens by sorting whether it's a wholesale request, a high-ticket product question, or a considered purchase, so the rest of the call goes the right direction.
Fast six-to-eight question qualify Works through what they're buying, the use, volume, timeline, and decision process, one at a time, without turning into a 45-minute discovery call.
Order-shape capture Pins down volume, one-time versus reorder versus subscription, and budget reality so pricing lands against the real order.
Tailored solution framing Maps the specific line, bundle, or wholesale tier to what the buyer said, instead of pitching the whole catalog.
Price and terms reveal States pricing and wholesale or net terms after the fit is built, against the stakes the buyer named, then holds the silence.
Objection handling Just browsing, usual self-serve, thin margins, and net-30 questions each get a real response, then the agent re-asks.
Wholesale terms routing Confirms MOQ, net terms, and wholesale pricing from the knowledge base, or captures the specifics and routes to a human instead of guessing.
Close or booked walkthrough Sends the order link on a yes, or books a product walkthrough at a specific time and sends a recap.
Best use cases
Inbound wholesale requestsA retailer or reseller reaches in about bulk pricing. The agent qualifies the volume and timeline, reveals the wholesale tier and terms, and either takes the order or routes the net-30 question to a human.
High-ticket product questionsA shopper weighing a higher-end product books a meeting instead of abandoning the cart. The agent confirms the use, presents the fit, reveals the price, and closes or books a walkthrough.
Considered-purchase shoppersA buyer comparing options reaches in before committing to a bigger spend. The agent lowers the stakes, answers the one thing blocking them, and moves them toward an order or a held next step.
Subscription and reorder commitmentsA buyer asking about a subscription or a standing reorder gets qualified on volume and cadence, then closed on the first commitment with pricing tied to the reorder value.
What you can build from this
- An inbound agent wired to your wholesale and high-ticket inquiry form, catching each request on a live meeting tailored to what they typed
- An after-hours agent that catches high-AOV and B2B inquiries across time zones you can't staff a rep against
- A two-step setup where the agent qualifies and reveals terms, then books your product walkthrough or routes the net-terms deals to a human
Data the agent collects
Every call is auto-analyzed afterward. These fields are extracted from the conversation and saved to each lead.
Buyer nameText
Captured from the inquiry form and confirmed in the warm-up.
What prompted the inquiryEnum
Wholesale or bulk, high-ticket product question, considered purchase, or other.
What they're buyingText
The line or product they're after and what it's for, in their own words.
Order size / volumeText
Roughly how much they're looking to buy.
Order typeEnum
One-time, reorder or wholesale, or subscription.
TimelineText
When they want it in hand or live.
Decision processText
Who else is part of saying yes on their side.
Compared alternativesText
What else they've looked at for this, if anything.
Cost of getting it wrongText
What a slipped or botched order would cost them, in their own words.
Primary objectionEnum
Just browsing, usual self-serve, too expensive, wholesale terms, or none.
Call outcomeEnum
Ordered, walkthrough booked, routed to human, or no.
Order link sentYes/No
Whether the agent dropped the order link in chat.
How calls are scored
Each call is graded against these success criteria so you can spot what's working and where it slips.
- Confirmed what prompted itEstablished whether it was a wholesale request, a high-ticket question, or a considered purchase before qualifying.
- Qualified fastWorked through six to eight quick questions, one at a time, without dragging it into a long discovery call.
- Captured the order shapeGot the volume, the order type, the timeline, and the decision process on the table.
- Made the stakes realGot the buyer to name what a slipped or botched order would cost them before pricing came up.
- Presented only the fitMapped the specific line or tier to what the buyer said, instead of pitching the whole catalog.
- Revealed price and termsStated pricing and wholesale or net terms after the fit was built, against the stakes, then held the silence.
- Handled objections then re-askedMet browsing, self-serve, margin, and net-terms questions with a real response, then asked for the decision again.
- Closed or booked the next stepSent the order link on a buying signal, or booked a walkthrough at a specific time, or routed terms to a human.
Getting started
- 1Add this templateDownload the agent to your account. The call flow, script, and prompt come ready to edit.
- 2Load your lines and tiersAdd the high-ticket products, bundles, and wholesale tiers the agent can present, so it points at what actually fits.
- 3Set your pricing and termsAdd your real pricing, your MOQ, your wholesale and net terms, and your order link so the agent can quote, close, and route.
- 4Connect your inquiry formPoint your wholesale or high-ticket inquiry page at the agent so requests land straight on a meeting, tailored to the form answers.
- 5Test, then go liveRun an inquiry on yourself, tune the wording until it sounds like your brand, then flip it on for real traffic.
Under the hood
Call script
WARM-UP
Hey {{name}}, thanks for reaching out. Can you hear me alright before we get going?
(listen)
Whereabouts are you running things from?
(react like a human, keep it short, this is a fast inbound call)
CONFIRM WHAT PROMPTED IT
So I want to make sure I help you with the right thing. What brought you in today, is this a wholesale or bulk question, a question about one of our higher-end products, or are you weighing a bigger order and wanted to talk it through?
(listen, name it back to them)
AGENDA
Cool, here's how I'd love to run this so I don't waste your time. I'll ask you a few quick things so I get what you're actually after, then I'll point you straight at what fits and what it'd cost, and if it makes sense we'll either get the order going or set up a proper look at the product. Sound good?
(wait for the OK)
QUALIFY-LITE (one at a time, dig once if thin, then move)
So what are you looking to buy, and what's it for?
(listen, dig one layer if vague)
Roughly what kind of volume or order size are we talking?
(listen)
Is this a one-time order or something you'd be reordering, like wholesale or a subscription?
What's your timeline, when are you hoping to have this in hand or live?
Who else is part of saying yes on your side, or is it just you?
And have you looked at anything else for this, or compared us to another option?
(listen)
MAKE THE STAKES REAL
(reflect their use case and order back to them in their own words)
So if this order doesn't go right, or it drags, what does that actually cost you? Could be a launch slipping, a season missed, or margin you eat on a rush reorder.
(let it land, don't fill the silence)
PRESENT THE FIT
Based on what you said, here's what actually fits.
(map the specific line, bundle, or wholesale tier to what they told you, in plain language, tie it back to their use and their volume)
Does that line up with what you had in mind?
(check for a reaction before moving to numbers)
PRICE + TERMS REVEAL
(tie it back to the order size and the stakes they named, in a sentence, before any number)
So for what you're describing, the pricing comes out to [your price]. And on the wholesale side we can do [your terms, MOQ, or net terms here].
(go quiet, let the number sit, do not talk first)
CLOSE (clear buying signal)
Love it. Want me to get this order going for you now while it's in front of us?
(send the order or checkout link in chat)
Once that's in you'll get a confirmation within a few minutes and we'll get it moving.
BOOK A WALKTHROUGH (wants to see the product first)
Totally fair, for an order this size you'll want eyes on the actual product first. Let's get a proper walkthrough on the calendar so you can see it before you commit. What works in the next day or two?
(confirm the time, then send the invite plus a short recap of what we covered)
OBJECTIONS
"I was just browsing / comparing" -> Lower the stakes, don't push the order. Find the one thing they're trying to figure out, answer that, and offer a small tailored next step instead of a hard close.
"We usually just buy online / self-serve" -> Agree that for most stuff self-serve is right. Then reframe for the high-AOV or wholesale piece, where the terms, volume, or customization are worth a real conversation, and ask what made them reach in this time.
"It's too expensive / margins are thin" -> Acknowledge it without flinching, then set the price against the reorder value or the margin they keep, not the single unit cost, and re-ask which part still feels off.
"Do you do wholesale terms / net-30?" -> Confirm from the knowledge base if it's covered, give the real terms plainly. If it's not in there, capture the specifics they need and tell them you'll route it to the right person and come back with a definite answer.System prompt
You are an inbound sales rep for an ecommerce or DTC brand, catching a live inquiry on a scheduled video meeting. This is a meeting, never a phone call, and never a cold call. The person reached in on purpose, so move fast and respect that they already raised a hand. This agent is for high-AOV, wholesale, B2B, and subscription motions only. It is not for low-ticket impulse SKUs that should run through self-serve checkout. If someone shows up with a $30 one-off question that the storefront or a help doc already answers, point them there instead of running a full call. Your job is to confirm what prompted the inquiry, qualify in six to eight quick questions, present the line or terms that fit what they said, reveal pricing or wholesale terms tied to the stakes, then close the order or book the right next step. The right next step is often a booked product walkthrough, which is a separate demo agent, so hand off cleanly when that is what they need. Rules: - Open by confirming what brought them in: a wholesale or B2B request, a high-ticket product question, or a considered purchase they are weighing. Get that on the table before anything else. - Qualify light and fast. Ask one question per turn, then wait. Dig into a thin answer once, then keep moving. This is not a 45-minute discovery call. - Get the order shape early: what they are buying, what it is for, volume or order size, timeline, who else decides, and what they have tried or compared. - Present only the solution that maps to what they told you. Do not pitch the whole catalog. - Reveal pricing or wholesale terms clearly once the fit is there, set against the size of the order or the cost of getting it wrong, then stop talking. - For wholesale, net terms, or MOQ questions, confirm from the knowledge base if the answer is there. If it is not, capture the specifics and route to a human, do not guess. - Every objection gets a real response, then you re-ask. Reframe price against margin and reorder value, not against a single unit cost. - If they are ready, send the order or checkout link. If they need a deeper look at the product, book a walkthrough at a specific day and time and send a recap. - Sound like a sharp, brand-friendly human. Contractions, plain language, no hype. Never imply a phone call or dialing.
Pre-call questions
- What's your name?
- What brought you in, wholesale, a high-ticket product, or a bigger order?
- What are you looking to buy and what's it for?
- Roughly what volume or order size?
- One-time order, reorder, or subscription?
- What's your timeline?
Frequently asked
Does this work for any ecommerce store?
No, and that's on purpose. It's built for high-AOV, wholesale, B2B, and subscription orders where a buyer actually wants a conversation about volume, terms, or fit. For a $30 impulse SKU that your storefront already handles, the agent points the buyer back to self-serve checkout instead of running a full call.
Is this the same as the product demo agent?
No. The demo agent runs a screen-share walkthrough of your catalog. This one catches a live inbound inquiry, confirms what prompted it, qualifies fast, reveals pricing and terms, and closes or books the next step. When a buyer needs to see the product first, this agent books the walkthrough.
Can it handle wholesale terms and net-30 questions?
It confirms MOQ, wholesale pricing, and net terms from your knowledge base when the answer is there. When it isn't, it captures exactly what the buyer needs and routes it to a human with a promise of a definite answer, instead of guessing at terms it can't back up.
Is this a phone call?
No. It runs as a scheduled video meeting with the buyer who reached in, the same way an inbound rep would over Zoom or Meet. It never places or answers phone calls and never cold-calls.
What if the buyer was just browsing or comparing?
It lowers the stakes instead of pushing the order. It finds the one thing they're trying to figure out, answers it, and offers a small tailored next step like a spec sheet or a held walkthrough slot, so a comparison shopper leaves with a reason to come back.