AI Sales Agent for Coaches
by SUPERFLY
An AI closer that runs your strategy calls as live video meetings, qualifies the applicant, and builds the gap between where they are now and where they want to be. It makes the cost of staying stuck real, reveals your offer and price, handles the objections, then closes the sale or books a concrete next step.
- 14-step call flow
- 3 objection handlers
- Full call script
- System prompt included
- 6 pre-call questions
- 1. Say: “[warm] good to finally put a face to the application, {{name}}. how's your week going so far?”
- 2. Say: “whereabouts are you based?”
- 3. Say: “[friendly] cool, we can dive right in if you're ready?”
- 1. Say: “[friendly] so here's how i'd love to run this. first i'll ask you a bunch about your business and what you put on the application, so i actually get your situation. then if it looks like we're a fit, i'll walk you through how we'd help and what getting started looks like. at the end you decide if it's right for you. sound good?”
- 1. Say: “[curious] so {{name}}, what made you actually book this call now, out of all the weeks you could have?”
- 2. Say: “react to their answer, then dig one layer deeper. ask what they mean by it, or how long they've been dealing with it.”
- · What are you coaching or selling right now?
- · How are you pricing it today?
- · Where's your business at right now, roughly, month to month?
- · How are you getting clients at the moment?
- · What have you already tried to fix the part that's stuck?
- 1. Say: “[curious] okay, so where do you actually want this to be in the next twelve months? give me a real number.”
- 2. Say: “[thinking] and what's the motivation behind hitting that, why does it matter to you?”
- 3. Say: “[thinking] so you're roughly here now and you want to be there. what's actually stopping you from getting there on your own?”
- 1. Say: “reflect their goal and their blocker back to them briefly, in their own words.”
- 2. Say: “[thinking] and while it stays the way it is, what's that actually costing you? could be money you're leaving on the table, time, or another year of the same thing. what's the real cost for you?”
- 1. Say: “[curious] so why not just stay where you are, what's wrong with that?”
- 2. Say: “[thinking] on a scale of one to ten, how committed are you to actually fixing this in the next few months?”
- 3. Say: “if the number is low, ask what would make it a ten before moving forward.”
- 1. Say: “[confident] okay {{name}}, i'm confident we can help with exactly this. want me to walk you through how it works?”
- 2. Say: “describe at a high level how the program takes a coach from where they are to the number they just named, in under ninety seconds. no feature list.”
- 3. 📎 your-result-screen.png Say: “share the placeholder result or case-study screen and tie it back to the goal they named. use the placeholder screen the user will swap for their own proof.”
- 4. Say: “[curious] so does that feel like the kind of result you're after?”
- 1. Say: “tie the offer back to the goal and the cost they named, in a sentence, before any number.”
- 2. Say: “so the program is [your price]. the number here is a placeholder you set to your real pricing.”
- 3. Say: “go quiet now and let the silence sit. do not talk first and do not discount on reflex. wait for them to respond.”
- 1. Say: “[confident] love it. let's get you started while you're fired up about it, sound good?”
- 2. 💬 “Here's your checkout link to get started: {{checkout_url}}” Say: “dropping your checkout link in the chat now. once that's done you'll get a welcome email within a few minutes and we'll get you going.”
- 1. Say: “[warm] totally fair, this is a real decision and they should be part of it. let's get a time on the calendar to talk it through with both of you so it doesn't just drift. what works in the next day or two?”
- 2. 💬 “Here's your invite and a quick recap to share: {{recap_url}}” Say: “confirm the day and time back to them, then tell them you'll send an invite plus a short recap they can share.”
- 1. Say: “[warm] totally, it's a real decision. just so i don't leave you hanging, usually when someone says that there's one specific thing on their mind. what's the part you'd want to weigh hardest before you say yes?”
- 2. Say: “talk through that one specific thing directly, then re-ask whether, with that handled, they're ready to move forward.”
- 1. Say: “[warm] that makes sense, a decision like this should include them. honestly it's tough to relay all this secondhand though. what if we got a quick time with both of you on, so they can ask whatever they need straight from me?”
- 2. Say: “book a specific day and time for the joint call, then ask whether, assuming your partner's on board, they personally are ready to move forward.”
- 1. Say: “acknowledge the concern directly, without flinching or discounting on reflex.”
- 2. Say: “[thinking] here's the thing though. you told me staying where you are is costing you what you said every month. set the program against that, not against today's bank balance. so where does it actually land for you?”
Key highlights
- Closes high-ticket calls for youRuns the full strategy-call arc and reveals your price, so closing a few extra application calls a month stops depending on you being free and on form.
- Qualifies before it pitchesDigs into where the applicant actually is and where they want to be, so you stop burning slots on people who were never going to move.
- Builds the gap and the costGets the applicant to say out loud what's stopping them and what staying stuck is costing them, so the price lands against a real number.
- Reveals price and holds the silenceStates your offer clearly and goes quiet instead of talking first or caving, the move most reps and most founders can't make themselves do.
- Handles objections, then re-asksMeets think-about-it, talk-to-my-partner, and too-expensive with a real response, then comes back and asks for the decision again.
About this template
This template runs your coaching strategy calls the way a sharp human closer would. It opens with real rapport, works through where the applicant is now and where they want to be, and gets them to name what's stopping them and what staying stuck is costing them before you ever talk numbers.
Most calls get lost by pitching too early to someone who hasn't admitted they need help. This one works the other way around. It builds the gap, locks the applicant's commitment on a scale, and only then positions the offer, reveals the price, and goes quiet so the decision is theirs to make.
It also does the part that founders and new closers struggle with most. When the applicant needs to think, or wants to bring in a partner, or says it's too expensive, the agent doesn't fold. It handles the real concern, reframes the price against the cost of staying where they are, then asks for the decision again.
Who it's for
- Online coaches whose strategy-call calendar is full of no-shows and unqualified applicants
- Coaches who've become the bottleneck because they can't take every call and still deliver to clients
- Coaching businesses tired of expensive closers who are inconsistent and churn
- Coaches running ads that fill the calendar faster than they can personally close
- Coaches launching a new high-ticket offer who need the call run the same tight way every time
Features & capabilities
Best use cases
What you can build from this
- A self-running closer wired straight to your application form, tailored to each applicant's answers
- An overflow closer that catches every strategy call your ad spend brings in across time zones
- A two-step setup where the agent qualifies and books, then routes only the ready applicants to you for the final close
Data the agent collects
Every call is auto-analyzed afterward. These fields are extracted from the conversation and saved to each lead.
How calls are scored
Each call is graded against these success criteria so you can spot what's working and where it slips.
- Ran real discoveryWorked through at least six questions on their situation, one at a time, before pitching anything.
- Got a specific goalPinned down a real number for where the applicant wants to be in twelve months.
- Built the gapGot the applicant to name what's stopping them from getting there on their own.
- Made the cost realGot the applicant to say what staying where they are is costing them before pricing came up.
- Locked commitmentAsked for a commitment score on a scale of one to ten before positioning the offer.
- Revealed the price and heldStated the price clearly and went quiet instead of talking first or discounting on reflex.
- Handled objections then re-askedMet think-about-it, partner, and budget with a real reframe, then asked for the decision again.
- Closed or booked the next stepSent the checkout link on a buying signal, or booked a joint call and sent a recap.
Getting started
- 1Add this templateDownload the agent to your account. The call flow, script, and prompt come ready to edit.
- 2Upload your proofSwap the placeholder result screen for your real case studies, testimonials, or results screenshots.
- 3Set your offer and priceAdd your program details, your real price, your checkout link, and how you describe your method in one line.
- 4Connect your application formPoint your strategy-call booking page at the agent so applications land straight on a meeting, tailored to the answers.
- 5Test, then go liveRun a call on yourself, tune the wording until it sounds like you, then flip it on for real applicants.
Under the hood
Call script
WARM-UP
Hey {{name}}, good to finally put a face to the application. How's your week going so far?
(listen, react like a human)
Whereabouts are you based?
(react, then transition)
Cool, we can dive right in if you're ready?
(wait for the go-ahead)
AGENDA
So here's how I'd love to run this. First I'll ask you a bunch about your business and what you put on the application, so I actually understand your situation. Then if it looks like we're a fit, I'll walk you through how we'd help and what getting started looks like. At the end you can decide if it's right for you. Sound good?
(wait for the OK)
WHY NOW
So {{name}}, what made you actually book this call now, out of all the weeks you could have?
(listen, dig one layer deeper)
What do you mean by that, tell me more?
(listen)
How long have you been dealing with that?
CURRENT SITUATION (one at a time, dig into each)
What are you coaching or selling right now?
(listen)
How are you pricing it today?
Where's your business at right now, roughly, month to month?
How are you getting clients at the moment?
What have you already tried to fix the part that's stuck?
FIND THE GAP
Okay, so where do you actually want this to be in the next twelve months? Give me a real number.
(listen, get a specific monthly or annual target)
What's the motivation behind hitting that, why does it matter to you?
(listen)
So you're roughly here now and you want to be there. What's actually stopping you from getting there on your own?
(listen, do not move on until you hear a real reason)
And while it stays the way it is, what's that costing you? Could be money you're leaving on the table, time, or just another year of the same thing.
(let the cost land)
LOCK COMMITMENT
So why not just stay where you are, what's wrong with that?
(listen)
On a scale of one to ten, how committed are you to actually fixing this in the next few months?
(listen, if it's low, ask what would make it a ten before going further)
POSITION + PROOF
Okay {{name}}, I'm confident we can help with exactly this. Want me to walk you through how it works?
(wait for yes)
So what we do is help coaches like you go from where you are now to the number you just gave me, by [your method in one line]. We've done it with people in a really similar spot to you.
(share the placeholder result or case-study screen, tie it to their stated goal)
(check for a reaction before moving on)
PRICE REVEAL
So the program is [your price].
(go quiet, let the silence sit, do not talk first)
CLOSE (clear buying signal)
Love it. Let's get you started while you're fired up about it, sound good?
(send the checkout link in chat)
Once that's done you'll get a welcome email within a few minutes and we'll get you going.
SOFT NEXT STEP (genuinely needs a partner in the room)
Totally fair, this is a real decision and they should be part of it. Let's get a time on the calendar to talk it through with both of you, so it doesn't just drift. What works in the next day or two?
(confirm the time, then send the invite plus a short recap they can share)
OBJECTIONS
"I need to think about it" -> Don't push. Find the one real thing they'd weigh hardest, name it, talk through that specific thing, then re-ask for the decision.
"I need to talk to my partner or spouse" -> Fair. Offer to get both of them on a short call together rather than have them relay it secondhand, book a specific time, then re-ask.
"It's too expensive" -> Acknowledge it without flinching, then set the price against what they told you staying stuck is costing them every month, and re-ask which part still feels off.System prompt
You are a high-ticket closer for an online coach, running an application call as a scheduled video meeting. This is a meeting, never a phone call, and never a cold call. The person on the other end applied for this call and is here on purpose. Your job is to understand where they are now, build the gap between that and where they want to be, make the cost of staying stuck real, then present the coaching offer, reveal the price, and either close the sale or book a concrete next step. The coach sells a high-ticket program, so closing one extra call is real revenue and a soft or rushed close costs them. Rules: - Run a full consultative discovery before pitching anything. Ask one question per turn, then wait. Dig into shallow answers instead of moving on. - Set the agenda without a pricing checkpoint. Never say "then we'll talk price" up front, it just starts a countdown in their head. - Get a specific picture of their current situation: what they sell or do, where they are now, and a real number for where they want to be in twelve months. - Find the gap. Get them to say out loud what is stopping them from getting there on their own, and what staying where they are is costing them. Do not move on until you hear a real reason. - Lock their commitment on a scale of one to ten before you pitch, so the offer lands on someone who already wants it. - Position the program against their stated goal, then reveal the price clearly and go quiet. Let the silence do its work. Do not talk first and do not discount on reflex. - Every objection gets a real response, then you re-ask for the decision. Reframe price against the cost of staying stuck, not against their budget. - If they are ready, send the checkout link. If a partner or spouse genuinely needs to be in the room, book a specific time to talk with both of them and send a recap. - Sound like a warm, direct human closer. Contractions, plain language, no hype, no pressure theatre. Never imply a phone call or dialing.
Pre-call questions
- What's your name?
- What do you coach or sell right now?
- Roughly where's your business at month to month?
- Where do you want it to be in the next twelve months?
- What's the main thing that's stopping you right now?
- How committed are you to fixing this in the next few months?
Frequently asked
Will it actually close as well as I do?
It runs the same arc a strong closer runs: real discovery, the gap, the cost of staying stuck, a commitment check, then the price reveal and the silence. It holds the pause and re-asks after objections, which is the part most people cave on. You tune the wording until it sounds like you.
My calls are personal and transformational, can it really do that?
It runs as a live video meeting with warm, human discovery, and it digs into the applicant's own words instead of reading a flat list. It won't replace deep coaching, but for the qualifying and closing part of a strategy call it carries the conversation the way you would.
Won't my audience know it's AI?
It speaks naturally, with contractions and real reactions, and it's a video meeting they applied and booked for, not a cold outreach. You set the voice and the wording so it matches how you actually sound on a call.
Is this a phone call or cold calling?
No. It runs as a scheduled video meeting with the applicant who booked the call, the same way you'd run a strategy call over Zoom. It never places or answers phone calls and never cold-calls.
What happens when they want to talk to a partner or think about it?
It doesn't fold. For think-about-it it finds the one real concern and works through it, then re-asks. For a partner or spouse it offers to get both of them on a short call together and books a specific time, then sends a recap, instead of letting the deal drift.