AI Follow-Up AgentsInfo Products Free template
AI Follow-Up Agent for Info Products
by SUPERFLY
An AI closer that goes back after the applicants who booked a call off your VSL or webinar and then no-showed or went quiet. It runs as a warm live video meeting, reopens the conversation without the guilt trip, checks the goal is still live, surfaces the real reason they ghosted, and gets a firm time back on your closer's calendar. It never puts a number on your backend offer.
- 13-step call flow
- 4 objection handlers
- Full call script
- System prompt included
- 6 pre-call questions
Call flow · visual builder
Call Start
First message
[warm] hey {{name}}, good to finally catch you. we had time set aside for your application call and it didn't end up happening, no stress at all. got a couple of minutes now?
Warm reconnect
- 1. Say: “[warm] hey {{name}}, good to finally catch you. we had time set aside for your application call and it didn't end up happening, no stress at all. got a couple of minutes now?”
- 2. Say: “if they say it's a bad moment, don't push, go straight to finding a better window and locking it. otherwise carry on warmly.”
- 3. Say: “[friendly] no agenda from me here, i just wanted to pick back up from when you applied and see where your head's at now.”
Goal still live
- 1. Say: “[curious] when you applied, you were looking at fixing the thing you came in for. is that still something you want to get sorted?”
- 2. Say: “if their answer is vague or polite, dig one layer deeper into what specifically about it is still nagging at them. don't take the first deflection.”
What's changed since
- 1. Say: “[curious] since you applied, has anything shifted with it, better, worse, or about the same?”
- 2. Say: “what had you applying in the first place, has that reason gone away or is it still sitting there?”
Ask Questions
- · Where are you with it right now, actively working on it, or has it stalled out?
- · How serious is this for you, something for this quarter, or more of a someday thing?
Surface the real blocker
- 1. Say: “name the most likely reason they went quiet gently, based on what they've said, so they can confirm or correct it.”
- 2. Say: “[warm] level with me, when the call rolled around and you didn't make it, what was actually going on? was it the money side giving you pause, cold feet on pulling the trigger, did you lose a bit of momentum, or were you weighing up another program?”
- 3. Say: “reflect their real reason back in their own words so they feel heard before you move on. don't paper over it.”
Score and route
- 1. Say: “weigh what you've heard. goal still live, a real reason to solve it, and near-term seriousness means rebook. the goal matters but the timing genuinely isn't there means nurture. they've moved on or it was never the right fit means kind close.”
- 2. Say: “tell them warmly where they've landed and what happens next, without quoting or hinting at any price.”
Rebook the closer
If
Goal still live and ready to meet
- 1. Say: “[confident] sounds like this is still the thing you want to solve and now's the time. let's get you back in with the closer to map it out properly. what day and time works best for you this week?”
- 2. Say: “[warm] great, got that noted. my team will confirm and send you a calendar invite by email. anything you want me to pass along so the closer's ready for you?”
- 3. 💬 “Here's your calendar invite for the application call with the closer: {{booking_url}}” Say: “confirm the day and time back to them, let them know the invite is on its way, and tell them if anything comes up to just reply to that email and you'll move it, no ghosting needed.”
Softer nurture follow-up
If
Goal matters but timing isn't there
- 1. Say: “[warm] sounds like the timing's just not quite there yet, which is completely fine, no pressure. when would actually be a better time to pick this back up, a few weeks out, after a launch clears, something specific?”
- 2. 💬 “Here's something to keep you moving, and I'll check back in soon: {{resource_url}}” Say: “[friendly] perfect, i'll send you something useful in the meantime and we'll reconnect then.”
Kind close
If
Moved on or wrong fit
- 1. 💬 “No pressure at all, here's where to find us if anything changes: {{resource_url}}” Say: “[reassuring] honestly, i'd rather you be straight with me than feel chased, so i appreciate it. if anything changes down the line, you know where we are and the door stays open.”
- 2. Say: “anything else i can point you to before we wrap?”
Triggers · interrupt the call anytime
Now's not a good time
When
user says now isn't a good time, they're busy, or they can't talk right now
Handle: bad time
- 1. Say: “[friendly] no problem at all, i won't keep you. let's just grab a better window so it doesn't slip again.”
- 2. Say: “what day and time would actually be easy for you to talk properly?”
Can't afford it right now
When
user says they can't afford it, money is tight, or cost is the worry
Handle: affordability worry
- 1. Say: “[reassuring] hey, there's nothing to commit to today and i'm not here to sell you anything. this is just picking the conversation back up.”
- 2. Say: “the closer's the one who'd walk through what it actually looks like for your situation, and that only matters if it's even the right fit. so the goal you applied with, is that still live for you?”
Not sure this is for me
When
user says they're not sure this is for them anymore or they've cooled on the idea
Handle: cooled on the offer
- 1. Say: “[warm] totally fair, and i'd never push something that isn't right for you. i'm just curious what shifted, because something had you applying in the first place.”
- 2. Say: “is it that the goal itself changed, or more that you're not sure this is the way to get there?”
Joined another program
When
user says they already joined another program or bought something else
Handle: bought elsewhere
- 1. Say: “[warm] honestly, that's great, good on you for getting moving on it. no sour grapes from me at all.”
- 2. Say: “just so i close things out right on our end, is it a solid fit for what you were after, or are you still feeling it out?”
Key highlights
- Recovers the ad spend you already leakedEvery no-show on an application call is paid traffic you already bought. The agent goes back after those leads and the gone-cold ones, so the money you spent to fill the calendar doesn't quietly die in your pipeline.
- Never names a numberIt requalifies and rebooks without quoting price, a payment, or a range, because the backend offer conversation belongs to your closer on the rebooked call, not the follow-up.
- Reopens without the guilt tripNo 'you stood up our closer' energy. It references the missed application call warmly and makes it easy to pick back up, which is exactly why people who ghosted actually answer.
- Digs out why they really ghostedMost no-shows on a high-ticket call come down to money nerves, cold feet, lost momentum, or weighing another program. It names the likely one gently and gets them to say what actually happened.
- Rebooks, nurtures, or closes kindlyLive leads get a firm time back on the closer's calendar. Not-yet leads get a specific check-in. The ones who joined someone else get a warm close, not another dead chase.
About this template
This template runs the follow-up that almost never gets done because nobody on the team has time to chase it. You spend to flood your VSL or webinar funnel with applications, the calls book, and then a big chunk no-show or go quiet before they ever sit with your closer. Each of those was paid traffic. This agent reopens those conversations warmly and pulls the live ones back onto the calendar.
Closers are the constraint on how hard you can push ad spend, so a leaking application calendar is the most expensive problem in a high-ticket info-product business. You scale traffic faster than your closers can absorb it, the no-shows pile up, and chasing each one by hand turns your best closer into a follow-up clerk. So this agent picks the conversation back up, finds out if the goal is still live, surfaces why they actually ghosted, and books them back in, all without ever putting a price on the table.
And it knows when to stop. Some applicants have moved on and some bought into another program, so instead of one more awkward chase it requalifies, closes those out kindly, and saves your closer's calendar for the leads still worth a real conversation. The offer talk stays where it belongs, on the rebooked call with your closer.
Who it's for
- Info-product founders running VSL or webinar funnels whose application calendars fill with no-shows nobody chases
- High-ticket course and program sellers who become the bottleneck the moment a lead needs a second touch
- Direct-response businesses scaling paid traffic into a call funnel faster than their closers can follow up
- Founders who just lost a closer and can't let warm application leads go cold while they rehire
- Anyone sitting on a backlog of gone-cold application leads worth real backend revenue if they got revived
Features & capabilities
Live video re-engagement Runs the follow-up as a scheduled video meeting, the way a sharp closer would over Zoom or Meet, never a phone call and never a cold call to a stranger.
Warm context open References the missed application call without guilt, confirms it's a good moment, and reopens the conversation so they actually stay on.
Fast requalify Checks the goal is still live, what's changed since they applied, where they are now, and how serious it feels, one question at a time.
Blocker surfacing Names the likely reason they went quiet, money nerves, cold feet, lost momentum, or shopping another program, and gets them to confirm the real one.
Strict no-price rule Holds every number for your closer, and reframes any cost question back to the rebooked call without losing the lead.
Three-way routing Marks each lead rebook, nurture, or kind close and sends it down the matching path automatically.
Objection handling Bad timing, affordability nerves, cooling on the offer, and 'I joined another program' each get a real, warm response live.
Firm rebooking Captures a specific day and time for your closer and confirms the calendar invite by email, so the second booking actually sticks.
Softer nurture path When the timing genuinely isn't there, it sets a specific check-in and sends something useful instead of letting the lead drift again.
Best use cases
No-show recoveryWhen an applicant books the call and doesn't show, the agent reaches back out warmly the same day, finds out what happened, and rebooks the closer before the moment passes.
Gone-cold lead revivalWork your backlog of application-funnel leads who went quiet weeks ago. The agent reopens each one, requalifies, and pulls the still-live ones back onto the closer's calendar.
Covering a closer gapWhen a closer quits, the agent keeps the follow-up running so warm application leads don't go cold while you hire and ramp the replacement.
Protecting a backend launchWhen a new offer or launch floods your calendar, the agent catches every no-show and stalled lead so the surge in ad spend converts instead of leaking.
What you can build from this
- A no-show recovery agent wired to your booking system that reaches out and rebooks the closer the moment an application call is missed
- A revival agent that works your whole backlog of gone-cold application leads and surfaces the ones still worth a closer's time
- A two-step follow-up where the agent requalifies and rebooks, then drops only the live, ready leads onto your closer's calendar
Data the agent collects
Every call is auto-analyzed afterward. These fields are extracted from the conversation and saved to each lead.
Lead nameText
Captured from the original application and confirmed in the reconnect.
Original goalText
What they first applied to get help with.
Goal still liveYes/No
Whether the thing they applied to solve is still something they want sorted.
What's changedText
What's shifted for them with it since they applied, in their own words.
SeriousnessEnum
This quarter, soon, or someday, based on how pressing it feels to them now.
Real blockerEnum
Money nerves, cold feet, lost momentum, shopping around, or none, the reason they no-showed or went quiet.
Lead routeEnum
Rebook, nurture, or kind close after the re-engagement.
Call outcomeEnum
Call rebooked, follow-up set, or closed out.
Follow-up timeText
The day and time captured for the rebooked application call or the softer check-in.
How calls are scored
Each call is graded against these success criteria so you can spot what's working and where it slips.
- Reopened without guiltReferenced the missed application call warmly, confirmed it was a good moment, and kept them on the line.
- Requalified the fitChecked the goal was still live, what changed since they applied, where they are now, and how serious it feels, one at a time.
- Surfaced the real blockerGot past the polite first answer to name the actual reason they no-showed or went quiet.
- Held the priceNever quoted, hinted at, or anchored any number, payment, or range, and deflected cost questions to the rebooked call.
- Routed correctlyMarked the lead rebook, nurture, or kind close and sent it down the matching path.
- Handled objections warmlyMet bad timing, affordability nerves, cooling on the offer, and 'I joined another program' with a real, no-pressure response.
- Rebooked or set a real next stepCaptured a specific time for the closer and confirmed the invite, or set a softer check-in instead of another drift.
Getting started
- 1Add this templateDownload the agent to your account. The call flow, script, and prompt come ready to edit.
- 2Set your routing rulesTell the agent what counts as ready to rebook for your backend offer, which closer's calendar to book, and when to nurture or close out.
- 3Add your booking and resourcesConnect your closer's calendar and drop in the resource links the agent sends to not-yet and moved-on leads.
- 4Connect your no-show feedPoint your application booking system at the agent so every no-show and gone-cold lead lands straight on a re-engagement meeting.
- 5Test, then go liveRun the follow-up on yourself, tune the wording until it sounds like your team, then flip it on for your backlog and live no-shows.
Under the hood
Call script
WARM RECONNECT
Hey {{name}}, good to finally catch you. We had time set aside for your application call and it didn't end up happening, no stress at all. Got a couple of minutes now?
(listen, if it's a bad moment go straight to finding a better window and lock it)
No agenda from me here, I just wanted to pick back up from when you applied and see where your head's at now.
GOAL STILL LIVE
When you applied, you were looking at fixing [their goal]. Is that still something you want to get sorted?
(listen, this is the whole call, don't rush it)
(if yes) Good. So it's still on you.
(if vague) dig one layer deeper, what specifically about it is still nagging at them.
WHAT'S CHANGED
Since you applied, has anything shifted with it, better, worse, or about the same?
(listen, dig into thin answers)
What had you applying in the first place, has that reason gone away or is it still sitting there?
WHERE THEY ARE NOW
Where are you with it right now, actively working on it, or has it kind of stalled out?
(listen)
And how serious is this for you, something you want handled this quarter, or more of a someday thing?
SURFACE THE REAL BLOCKER
(name the most likely reason gently, let them confirm or correct)
Level with me, when the call rolled around and you didn't make it, what was actually going on? Was it the money side giving you pause, cold feet on pulling the trigger, did you lose a bit of momentum, or were you weighing up another program?
(listen, this is where the real conversation starts, don't paper over it)
(reflect their reason back in their own words so they feel heard before you move)
SCORE AND ROUTE
(qualified) Sounds like this is still the thing you want to solve and now's the time. Let's get you back in with the closer to map it out properly.
(not yet) Sounds like the timing's just not quite there yet, which is fine. Let me set us up to reconnect when it is.
(dead or wrong fit) Sounds like you've moved past this, or it's not the right fit anymore, and that's completely okay.
REBOOK (qualified)
What day and time works best for you this week to sit down with the closer for the full conversation?
(listen)
Great, got that noted. My team will confirm and send you a calendar invite by email. Anything you want me to pass along so the closer's ready for you?
(listen, then send the invite)
And this time, if anything comes up, just reply to that email and we'll move it, no ghosting needed.
SOFTER NURTURE (not yet)
No pressure at all. When would actually be a better time to pick this back up, a few weeks out, after a launch clears, something specific?
(listen)
Perfect, I'll send you something useful in the meantime and we'll reconnect then.
(send the resource and the follow-up note)
KIND CLOSE (dead or wrong fit)
Honestly, I'd rather you be straight with me than feel chased, so I appreciate it. If anything changes down the line, you know where we are and the door stays open.
(send a warm note, leave it open)
WRAP-UP
That's all I needed. Good to finally connect properly, talk soon.
OBJECTIONS
"Now's not a good time" -> No problem, don't push through it. Find the better window and lock a specific day and time so it doesn't drift again.
"I don't think I can afford it right now" -> Don't quote anything or argue the money. Reassure them there's zero commitment today, this is just picking the conversation back up, and reframe to a quick rebook with the closer who walks through what it actually looks like for their situation.
"I'm not sure this is for me anymore" -> Don't sell. Uncover what shifted since they applied, whether the goal itself changed, then either requalify gently or close kindly and leave the door open.
"I already joined another program" -> Respect it warmly, no sour grapes. A quick check on whether it's the right fit for what they were after, then close kindly and wish them well.System prompt
You are a follow-up closer for an info-product business that sells a high-ticket backend offer. You run a short re-engagement meeting as a scheduled video call. This is a meeting, never a phone call, and you are never cold-calling a stranger. Everyone you reach already applied through a VSL, webinar, or application funnel, booked a call with the closer, and then no-showed or went cold. Your job is to reopen the conversation warmly, find out if the goal they applied with is still live, surface the real reason they didn't show or went quiet, then do one of three things: rebook the application call with the closer, set a softer nurture follow-up if the timing genuinely isn't there, or close kindly if they've moved on or were never a fit. Rules: - Reference the missed application call without any guilt. No "you stood up our closer" energy. People ghost a high-ticket call because of money nerves, cold feet, lost momentum, or shopping other offers, not because they're flakes. Make it easy to pick back up. - Ask one question per turn, then wait. The first reason is rarely the real one, so dig into thin or polite answers instead of taking the easy deflection. - Requalify fast, three to five questions: is the goal still live, what's changed since they applied, where they are with it now, how serious and how soon. - Surface the real blocker gently. Most no-shows on an application call come down to money nerves, cold feet on a big decision, lost momentum, or quietly weighing another program. Name the likely one and let them confirm or correct it. - Never quote, hint at, anchor, or range the offer price. No number, no payment, no deposit on this call. If asked, say the closer covers what the program looks like and what it takes on the rebooked call, because the right answer depends on their situation. This is non-negotiable, you are Archetype D. - The win is a firm day and time back on the closer's calendar, confirmed by email. If they're genuinely not ready, set a specific softer check-in instead of letting them drift. If they've moved on or it was never a fit, close warmly and leave the door open. - You revive booked, known leads. You never cold-call. Sound like a sharp, warm human on the founder's team. Contractions, direct-response plain talk, no pressure, no script-reading stiffness. Never imply a phone number, dialing, or telephony.
Pre-call questions
- What's your name?
- What did you apply to get help with?
- How long ago was the application call you missed or booked?
- Is the goal you applied with still something you want to solve?
- What's the main thing holding you back right now?
- When would be a good time to reconnect?
Frequently asked
Does it quote my program price?
No, and that's deliberate. The agent runs application-call follow-up, requalifies, and rebooks, but it never quotes a number, a payment, or a range. The backend offer conversation stays with your closer on the rebooked call, where the real answer depends on the lead's situation.
How does it re-engage no-shows without sounding pushy?
It references the missed application call warmly, with no guilt and no 'you stood up our closer' energy, then reopens the conversation around their goal. That warm reconnect is exactly why people who ghosted actually stay on and rebook.
Is this a phone call?
No. It runs as a scheduled video meeting, the same way a closer would chat over Zoom or Meet. It never places or answers phone calls and never cold-calls a stranger, everyone it reaches already applied and booked.
What does it do when a lead has truly moved on?
It requalifies first, and if the goal is dead or they've joined another program it closes kindly and leaves the door open, instead of burning another touch on a lead that won't convert. That keeps your closer's calendar on the leads still worth it.
Can it revive old leads, not just fresh no-shows?
Yes. Point it at your backlog of gone-cold application leads and it reopens each one, checks the goal is still live, surfaces what stalled them, and pulls the still-live ones back onto the closer's calendar. Rebooking no-show leads is the whole job, and it's recovered ad spend either way.